When it comes to washing hair, the bigger the lather, right?
Heck no, says famous celebrity stylist Chaz Dean, noting that harsh detergents like sulfates create the lather action in shampoos, but actually dull and weaken hair strands. His unique WEN hair no-lather shampoo system uses a holistic approach, adding nothing but natural and effective botanical to cleanse, nourish and condition every type of hair out there.
Chaz Dean’s Wen Hair Cleansing Conditioners are so gentle and amazing for hair, that he has not used a lather shampoo on himself or his star clientele since 1993. He sells his Wen hair products on totalbeauty.
Need we say more?
Bustle writer Emily McClure was hoping that the WEN hair system [http://www.wenhaircare.com/] could help her tame her frizzy, fine locks and create that full Hollywood hair, so she took a personal 7-day WEN challenge. She chose the FIG cleansing conditioner for added moisture.
Every day, Emily would keep a hair log and snap selfies to chart her progress. As she washed with WEN in the mornings, she found hair with volume and manageability as she blow-dried and styled. Her selfies display beautiful, healthy shoulder-length hair that even her close friends noticed immediately and envied.
As Emily’s hair got used to the daily AM wash routine, Emily got lazy and skipped a WEN daily wash. She found her hair didn’t have enough bounce to retain a style. Another time, Emily washed with WEN at night instead, and again, she claimed her hair went flat and greasy.
As long as she got back to a daily AM WEN wash followed by a blow-dry and styling step, her hair looked gorgeous.
Emily concluded that if you’re lazy about hair care like she can be, then WEN by Chaz’s hair system is perhaps not for you. Otherwise, WEN delivers strong, ultra-shiny, smooth hair when followed precisely. For more info about this product, visit sephora.com.